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1 – 10 of 10Tu Van Binh, Linh Nguyen Khanh Duong, Ngo Giang Thy and Huynh Dang Khoa
This study aims to examine the relationship between human resource development (HRD) and the interaction between corporate social responsibility (CSR) and marketing capabilities…
Abstract
Purpose
This study aims to examine the relationship between human resource development (HRD) and the interaction between corporate social responsibility (CSR) and marketing capabilities in small and medium enterprises (SMEs) in the food industry.
Design/methodology/approach
This research uses the extended regression model on a sample of 2,649 food SMEs in Vietnam.
Findings
This research found that CSR and marketing strategies positively influence HRD; the interaction of CSR and marketing capabilities has a negative effect on HRD; the endogenous role of network capabilities on the effects of CSR and marketing capabilities on HRD.
Originality/value
This research helps food companies use their resources in allocating resources for CSR and conduct marketing reasonably and effectively. This study highlights that the impact of CSR and marketing on HRD is dominated by endogenous networking.
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Sandeep Jagtap and Linh Nguyen Khanh Duong
Recently, the concept of big data (BD) has evolved and started to play an essential role in the advancement of new product development (NPD) in various sectors contributing to…
Abstract
Purpose
Recently, the concept of big data (BD) has evolved and started to play an essential role in the advancement of new product development (NPD) in various sectors contributing to value creation, idea generation and competitive advantage. However, limited research has been done on how the food industry can exploit BD to improve the processes involved in NPD. The purpose of this paper is to understand the use of BD in new food product development. It helps to find relevant information and integrate sustainability to the early stages of the NPD process in the food industry.
Design/methodology/approach
This research illustrates a case study of a beverage company wherein they used BD analytics to support their NPD team to launch a two-litre lemonade drink in the market for their retailer with less than 5 g sugar per 100 ml in the shortest possible time.
Findings
The use of BD helps to reduce NPD costs and time without affecting the taste and on par with competitor’s products.
Originality/value
The research can support NPD professionals through the application of BD analytics to bring products at lower costs to the market as quickly as possible.
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Linh Nguyen Khanh Duong, Lincoln C. Wood and William Yu Chung Wang
This research proposes a decision framework for using non-financial measures to define a replenishment policy for perishable health products. These products are perishable and…
Abstract
Purpose
This research proposes a decision framework for using non-financial measures to define a replenishment policy for perishable health products. These products are perishable and substitutable by nature and create complexities for managing inventory. Instead of a financial measure, numerous measures should be considered and balanced to meet business objectives and enhance inventory management.
Design/methodology/approach
This research applies a multi-methodological approach and develops a framework that integrates discrete event simulation (DES), analytic hierarchy process (AHP) and data envelopment analysis (DEA) techniques to define the most favourable replenishment policy using non-financial measures.
Findings
The integration framework performs well as illustrated in the numerical example; outcomes from the framework are comparable to those generated using a traditional, financial measures-based, approach. This research demonstrates that it is feasible to adopt non-financial performance measures to define a replenishment policy and evaluate performance.
Originality/value
The framework, thus, prioritises non-financial measures and addresses issues of lacking information sharing and employee involvement to enhance hospitals' performance while minimising costs. The non-financial measures improve cross-functional communication while supporting simpler transformations from high-level strategies to daily operational targets.
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An H.K. Vo, Tuan-Duong Nguyen, Yen-Nhi Le, Huong Ngoc Quynh Cao, Van Ngoc Thanh Le and Khanh-Linh Huynh
Based on the model of Big-Five personality traits and theories of person–environment interaction, this study aims to investigate the moderating effects of personality traits on…
Abstract
Purpose
Based on the model of Big-Five personality traits and theories of person–environment interaction, this study aims to investigate the moderating effects of personality traits on innovativeness through knowledge sharing (KS).
Design/methodology/approach
A sample of 318 Vietnamese employees was collected. The hypothesized model was tested by using partial least squares structural equation modelling.
Findings
The results indicate that extraversion, agreeableness, conscientiousness and openness to experience have relationships with innovativeness through the mediating effect of KS. Furthermore, transformational leadership (TL) mitigates the positive relationship between agreeableness and openness to experience and innovativeness.
Practical implications
Based on the research results, the authors suggest several practical implications for enhancing employees' innovative organizational behaviours. Transformational leaders should be aware of and control the relationships with employees high in agreeableness and open to experience to ensure that employees' innovativeness can be freely developed.
Originality/value
This research systematically investigates the effect of each personality on employees' innovativeness. Furthermore, this study contributes to the leadership literature by suggesting the dark side of TL that can negatively influence the innovative ability of employees with certain personality traits.
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This study aims to examine the effect of political connection on operational efficiencies in the case of small and medium enterprises (SMEs) and to discover the channel through…
Abstract
Purpose
This study aims to examine the effect of political connection on operational efficiencies in the case of small and medium enterprises (SMEs) and to discover the channel through which political ties affect a firm's decision-making process.
Design/methodology/approach
Following the scope of the study, panel fixed effect has been adopted to explore the impact of political connection on a firm's operational efficiencies. The data were collected every two years from 2005 to 2015 from SMEs in Vietnam under the collaboration of the Central Institute for Economic Management (CIEM), the Institute of Labor Science and Social Affairs (ILSSA) and the Development Economics Research Group (DERG) of the University of Copenhagen (Denmark).
Findings
The results suggest that political connection has a significantly negative effect on both investment efficiencies and employee productivity. Significantly, the impact of political connections on employment decisions is more significant than it is on investment decisions. Furthermore, the findings also indicate that high-growth firms experience the interference of political connection in the decision-making process less often than their low-growth peers.
Originality/value
This paper provides some empirical evidence of the negative impact of political connections on a firm's operational efficiencies. It analyzes the channels through which political connection influences a firm's operational efficiencies. Providing empirical evidence demonstrates a dimension to capture the negative side of the political link to small and medium enterprises in developing economies.
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While the current anti-globalisation wave is considered as a regional and cyclical relapse among Western countries, the new era of globalisation has shifted away from stagnant…
Abstract
Purpose
While the current anti-globalisation wave is considered as a regional and cyclical relapse among Western countries, the new era of globalisation has shifted away from stagnant developed economies towards the rising prosperity of emerging Asia, where it is attracting substantial global inward foreign direct investment (FDI). Focussing on Vietnam, the country that is seen as Asia’s next economic tiger, the question of how important intellectual properties (IP) protection is in the international competition for FDI inflows is still unsettled, especially on the under-researched topic of trademarks.
Design/methodology/approach
This paper takes on the business history approach, which allows rich evidence from the dynamic and evolving natures of multinational enterprises (MNEs) to drive the research process, so that international business scholars can test models rigorously. The evidence provided in this paper is essentially qualitative and combines trademark registrations data, with trade and FDI statistics between 1986 and 2016, also draws on companies’ archives, industry reports and related newspaper articles.
Findings
This paper provides the chronology of intellectual property right (IPR) legal landscapes and the dynamic co-evolution of trademarks and FDI inflows in Vietnam. Three trademark protection strategies for MNEs and their patterns here are addressed. The paper also argues that trademarks bring new insights and IP protection strategy for pharmaceutical MNEs for the case of Vietnam is as important in trademarks as it is in patents. In emerging markets with strong incentives for FDI such as Vietnam, MNEs are not necessarily put off by weak IPR, but rather create alternative strategies for dealing with the lack of IP protection in these emerging market settings.
Originality/value
This study challenges the stream of thoughts that view trademarks as a “neglected intangible asset” among different IPRs, while in fact, trademarks advance MNEs’ knowledge by ensuring competitiveness and long-run survival in emerging markets. This paper is among the first few attempts to look at pharmaceutical industry through the lens of trademarks, moving away from the traditional patent-focussed approach. It extends the understanding of OLI paradigm and highlights that MNEs need to possess Oa and Op advantages not only at the beginning of internationalisation process but rather evolving through the time to cope with imitation risks in the host country.
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Hung Gia Hoang and Dung Trong Nguyen
The purpose of this study is to examine factors that affect smallholders' adoption of improved rice varieties in Vietnam.
Abstract
Purpose
The purpose of this study is to examine factors that affect smallholders' adoption of improved rice varieties in Vietnam.
Design/methodology/approach
This study used a cross-sectional survey design. A random sample size of 257 was drawn from a total of 725 smallholders. Descriptive statistics and a binary logistic regression were used to analyse the data.
Findings
This study concludes that younger smallholders who participate in credit and training programs have a high level of education, receive government support, have both owned and rented land for growing rice and those who have a larger farm size have a greater tendency to adopt improved rice varieties. In addition, if improved rice varieties have higher productivity potential, palatability and marketability compared with the traditional ones as perceived by smallholders and seed of these rice varieties are available in local markets, then they are likely to be adopted by smallholders.
Research limitations/implications
A combination of socio-technological characteristics of smallholders should be considered when promoting smallholders' adoption of improved rice varieties and when choosing agricultural extension strategies to improve small-scale farmers' uptake of improved crop varieties in developing countries.
Originality/value
This research provides important understanding of the determinants of smallholders' adoption of improved rice varieties and highlights factors that need to be considered when designing policies to enhance the uptake of improved rice varieties in developing countries.
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Nguyen Quynh Phuong and Sundar Venkatesh
Limited previous studies about Vietnamese returned migrant workers reviewed that a relatively high rate of migrants returned home before their contract ended. This paper aims to…
Abstract
Purpose
Limited previous studies about Vietnamese returned migrant workers reviewed that a relatively high rate of migrants returned home before their contract ended. This paper aims to explore how the decisions to return were made under social lenses.
Design/methodology/approach
This paper analyses data obtained through in-depth interviews of contract workers who had worked in Taiwan with a focus on Phu Tho province in Vietnam.
Findings
The authors followed O’Reilly’s (2012) adaption of Practice theory in migration research to examine a group of Vietnamese labour migrants returning from Taiwan. Under this theory, external and internal structures are the two divisions of the social environment. The authors identified external structures that might enable or constraint migrant’s mobility. When negotiating internal structures, Vietnamese women might end their contract early in response to family obligations.
Originality/value
The findings provide insights into how women make their decisions when to return, which may contribute to a better understanding of how to assist women engaged in transnational labour migration.
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Nhan Thi Nguyen, Tassanee Prasopkittikun, Sudaporn Payakkaraung and Nopporn Vongsirimas
Exclusive breastfeeding (EBF) rates continue to be low in Vietnam. This study aimed to determine the factors predicting 6-month EBF among mothers in Ho Chi Minh City, Vietnam.
Abstract
Purpose
Exclusive breastfeeding (EBF) rates continue to be low in Vietnam. This study aimed to determine the factors predicting 6-month EBF among mothers in Ho Chi Minh City, Vietnam.
Design/methodology/approach
A cross-sectional study was conducted with 259 mothers of infants aged between six to nine months at well-baby clinics in Ho Chi Minh City. The questionnaires used for data collection included personal background questionnaire, perceived benefits of breastfeeding scale, breastfeeding self-efficacy scale-short form, perceived barriers to breastfeeding scale and the family support of breastfeeding scale. Descriptive statistics, bivariate and multiple logistic regression were used for data analysis.
Findings
About 32% of the Vietnamese mothers practiced 6-month EBF. By increasing one unit of perceived benefits of breastfeeding, perceived self-efficacy in breastfeeding and family support, the mothers' likelihood to give 6-month EBF would increase 19% (AOR = 1.19, 95% CI = 1.08, 1.31), 12% (AOR = 1.12, 95% CI = 1.04, 1.19) and 10% (AOR = 1.10, 95% CI = 1.04, 1.16), while previous breastfeeding experience, maternal age and maternal education could not significantly contribute to the 6-month EBF.
Originality/value
This is the first study in Vietnam using a nursing model, the health promotion model, as a framework to identify factors predicting 6-month EBF. An effective program for promoting EBF could be developed by manipulating and tailoring the predicting factors to fit the Vietnamese mothers' needs through a mother class, lactation clinic or individual approach.
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